Eleven ‘do’s and don’ts’ for successful speechwriting ... Writing a speech for somebody else involves a different set of skills and sensitivities than writing for yourself. Here are 11 key speechwriting do’s and don’ts that will make the job easier.
Word drill: that vs. which Many speakers use that and which interchangeably. It’s a common enough mistake — but it’s still a mistake. Here’s how to avoid it.
Eye contact: your ‘eyeball-to-eyeball’ link to your audience ... According to the experts, eye contact is responsible for 55% of your nonverbal message. And the lack of eye contact can ruin a carefully prepared presentation by erecting an invisible barrier between audience and speaker.
